PENGUATAN PERAN MAHASISWA KKN-PPM DALAM MENCIPTAKAN INOVASI PRODUK TELUR ASIN BURUNG PUYUH BUMDes BINA SEJAHTERA DI DESA SUNGAI GUNTUNG TENGAH KABUPATEN INDRAGIRI HULU
Keywords:Salted Quail Eggs, BUMDes, Product Innovation
KKN-PPM is a form of KKN-PPM student contributions through community service activities. Sungai Guntung Tengah Village, Rengat District, Indragiri Hulu Regency is one of the villages that has a variety of village potentials which are expected to provide welfare for the village community. One of the Village Potentials is managed by BUMDes Bina Sejahtera through Quail Livestock business. Community service activities carried out by KKN-PPM students in Sungai Guntung Tengah Village, Rengat District, Indragiri Hulu Regency accompanied by KKN-PPM Field Advisors, Sungai Guntung Tengah Village, Rengat Subdistrict, Indragiri Hulu Regency is expected to help the development of Bina Sejahtera BUMDes. The implementation of community service activities is carried out through the Participatory Action Research (PAR) method. The results of the implementation of this method resulted in an innovation strategy for Quail Salted Egg products that are expected to be carried out by BUMDes Bina Sejahtera to provide added value to the products produced. Furthermore, these product innovations can create competitive advantages in the same industry and be beneficial in the welfare of the people of Sungai Guntung Tengah Village, Rengat District, Indragiri Hulu Regency.